The X Advertising Agency to Grow Your Qualified Leads
Are you ready to unlock the full potential of your ad spend with a X Ads agency (formerly Twitter Ads) that takes a proactive approach to your business growth? Upgrow’s full-funnel strategy is proven to improve click-through rates, reduce costs per lead, and ensure predictable, consistent growth.
Super-Charged X Ads
Get More Conversions
We’re an X advertising agency that’s dedicated to scaling your high-quality leads. Instead of wasting your ad spend on empty impressions, we’ll optimize your campaigns to only target the leads that are most likely to convert.
- Optimized campaign settings. We improve customer segments and remarketing parameters for optimal timing, quality scores, and ad spend.
- High quality conversions. After identifying your audience’s interests, we create persuasive messaging for the highest conversion rates and best Engagements.
- Lower cost per lead. Our strategies have a proven track record of success, allowing us to deliver better outcomes quickly, saving you money.
- Sustainable revenue growth. As your growth partner, we collaborate with you to uncover hidden opportunities and create a targeted growth strategy just for you.
SEGMENT & FOCUS
Connect With Your Target Audience on X
Target and connect with your best next customer on X. Start by building customer personas and then tailored ads to speak to their pain points and position your product as the solution. Reach users based on their interests, behaviors, location, demographics, or use pixel-based data for look-a-like or retargeting visitors.
X Ad Results So Good, They’re Guaranteed
If, after the first 60 days, you do not feel Upgrow has delivered exceptional value as your X Ads agency, let us know. Send us a written notice and you’ll receive a full refund of all paid monthly agency fees.
Components of a Successful Campaign
Expert management is the key to a great ROI on your X Ads spend. At Upgrow, we don’t rely on a “set-it-and-forget-it” strategy. Our team builds your custom strategy off of four pillars:
Compelling X Ads require meticulous campaign setup, audience selections, bidding strategy, and a combination of Promoted Ads types based on thorough research.
Ad Copy
Our X Ads creates captivating copy that’s regularly tested to make sure it’s resonating with your ideal customers, resulting in a higher CTR and ROAS.
Creative
We create custom designs for all image-based ads, including Carousel Ads, Collection Ads, and Image Ads, optimizing them to capture the attention of your potential customers.
CRO
Our team recognizes the significance of a high-converting landing page and applies CRO best practices to guide leads effortlessly through the conversion funnel.
CONSISTENT LEADS
Use Our Proven Strategy
X (formerly Twitter) has over 232 million active users. Reach and convert them effectively with our proven strategies to get your message in front of them. Let Upgrow’s dedicated team of experts show you how to drive leads to your website and increase your bottom line.
We Give You the Everything You Need to Grow with X Ads
Take your PPC efforts to the next level with proven X Ads strategies and expert management.
- Existing account audit
- Conversion tracking setup
- Custom audiences and expansions
- Remarketing and look-a-like lists setup
- Build target audiences
- Bidding strategy and settings
- Ad copywriting and testing
- Ad graphics design
- Ongoing audience optimization and refinement
- Geographic bid adjustments
- Custom reporting dashboard
- Landing page design and build
- Conversion rate optimization
- Audience exclusions
- Sales level tracking
- Shared Slack channel
- Bi-Weekly review meetings
- Strategic quarterly reviews
HAPPY CLIENTS
We’ve Gotten 100+ Clients Results
Most brands build great products only to fail in reaching their ideal customers. Upgrow uses full-stack marketing to generate consistent, qualified visitors who buy.
Etel Sverdlov
Upgrow provides us support on all sides for SEO; listing out technical changes that need to be made, helping us with content improvement suggestions and keywords, and reporting back on the impact the work has made. They are incredibly proactive!
Michael Price
Upgrow has been an awesome partner in helping Alooma drive MQL growth through Google Ads, leading up to our acquisition by Google. It’s been awesome working with the Upgrow team. They’re very smart, highly responsive and deliver results!
Peter Guagenti
The Upgrow team has been a valuable extension of the SingleStore marketing team. They have helped us scale our demand generation through smartly executed digital marketing campaigns, providing exactly the staffing we have needed to meet our growth goals.
Jeannie Christensen
Upgrow has been a invaluable partner to help take our SEO and Google Ads program to the next level. Our account team is responsive, highly engaged, strategic and consistently finds new opportunities. But their strongest differentiator is their ability to communicate the “why” behind a recommended tactic or strategy.
Katelyn Watson
Upgrow helped us rapidly test and scale within our search program, driving us to go from almost no search to a fully functioning SEM machine.
Your Premier X Advertising Agency
%
of Advertisers
Growth Clients
Managed Spend per Year
Conversions per Year
The Upgrow Process
See how our full-funnel approach sets us apart as an X Advertising Agency.
Brand & Marketing Strategy Review
You know your company and industry better than anyone, which is why we work with your marketing and sales teams to gather critical subject-matter expertise. We’ll also analyze your X campaign history and digital marketing objectives.
Campaign Structure
Before we can start making ads, we clean up your campaign structure. We clear goals and conduct thorough research on your target audience and competition. Then, we create your ad groups, set a bid strategy, and manage your daily budget allocation.
Ad Copy
Our compelling ad copy is the catalyst for high conversions. When your ads capture users’ attention they reduce your cost-per-click and outperform competitors, driving the highest possible ROI for your business.
Landing Pages
Our focus is not just on driving traffic, but also on building high-converting landing pages that deliver an exceptional user experience. We leverage Unbounce to create dynamic content that aligns with the ad and audience, resulting in higher conversion rates.
Creative Design
Images are the focal point of X Ads (formerly Twitter Ads. And at Upgrow, our custom images are optimized by the ad set in order to significantly improve engagements, CTRs, and overall campaign performance.
Tracking & Reporting
We make sure qualified leads are leaving X.com and coming to your website with proper tagging, GA4 buildouts, and sophisticated reporting dashboards that track sales, signups, downloads, and other conversion events.
Optimization & Management
We’re relentless about your business growth. We’ll be monitoring your attribution window, bidding strategies, and ad types to ensure the best performance while testing creative assets in order to weed out underperforming ad sets and expand high-performing ones.
Ready to Get the Most Out of Your X Ads?
Upgrow provides us support on all sides for SEO; listing out technical changes that need to be made, helping us with content improvement suggestions and keywords, and reporting back on the impact the work has made. They are incredibly proactive!
Etel Sverdlov
Prisma Developer Relations
Upgrow has been an awesome partner in helping Alooma drive MQL growth through Google Ads, leading up to our acquisition by Google. It’s been awesome working with the Upgrow team. They’re very smart, highly responsive and deliver results!
Michael Price
Digital Marketing Manager Alooma
The Upgrow team has been a valuable extension of the SingleStore marketing team. They have helped us scale our demand generation through smartly executed digital marketing campaigns, providing exactly the staffing we have needed to meet our growth goals.
Peter Guagenti
CMO SingleStore
Upgrow has been a invaluable partner to help take our SEO and Google Ads program to the next level. Our account team is responsive, highly engaged, strategic and consistently finds new opportunities. But their strongest differentiator is their ability to communicate the “why” behind a recommended tactic or strategy.
Jeannie Christensen
Marketing Director, Twistlock
Upgrow helped us rapidly test and scale within our search program, driving us to go from almost no search to a fully functioning SEM machine.
Katelyn Watson
VP of Marketing, Nurx
FAQs
How does X advertising work?
X Advertising allows businesses to promote their products, services, or brand on X through a variety of Promoted Ad formats, based on the type of engagement you want to receive and the assets you want to highlight. These include:
- Image Ads
- Video Ads
- Carousel Ads
- Moment Ads
- Text Ads
These are set up in groups called Ad Sets, and are shown to X users based on your keyword selection, audience creation, and bidding strategy.
As your X Advertising Agency, we will setup or cleanup your X Ads Manager, select your target audience based on factors like location, interests, and behavior, and create your ad sets. We do the work so that you can get the leads.
Are paid X Ads worth it?
X Ads help businesses reach a vast audience and target specific demographics, interests, and behaviors, making them a really important part of most PPC and SEM marketing campaigns. Our clients usually see a positive ROI from their Twitter Ads in a few weeks to a few months, generating qualified leads from the day we turn on their campaign.
How long will it take to launch my X Ad campaign?
As a X advertising agency, we understand that time is of the essence for our clients. That’s why we’re committed to delivering fast and efficient services to get your campaign up and running quickly. Our average launch timeline ranges from 1-3 weeks, during which we provide personalized support and guidance to ensure your success.
How is Upgrow different from other X advertising agencies?
We’re glad you asked! When setting up your accounts, we take a truly full-funnel approach to not just your X campaigns, but all your marketing efforts. During your Free X Ads Consultation, we’ll highlight all the digital marketing services that will help create predictable, consistent revenue growth for your business.
And we back up our results. If, after the first 60 days, you’re not happy with your X Ads results, let us know. Send us a written notice and you’ll receive a full refund of all paid monthly agency fees.
Will X Ads work for my industry?
We’ve seen incredible results across both B2B and B2C industries. Our PPC experts have years of experience creating precise targeting and audience segments. If we aren’t 100% confident your most qualified leads are waiting for you on X , we’ll suggest another SEM platform where they are, such as Google Ads, Bing Ads, Facebook Ads, or LinkedIn Ads.
You can see the specific areas we’ve established our expertise in on our industries page.
How much does it cost to hire a X Advertising agency like Upgrow?
Each of our full-funnell PPC and SEM management services are designed to cater to the unique needs of each client, and pricing is tailored accordingly. Our fees are based on factors such as your ad spend, website complexity, and campaign objectives.
We offer flexible pricing options, and our pricing page has more information on our range of services and pricing tiers.
We offer a standard 6-month contract for X Advertising, but we also provide the option for a more flexible month-to-month contract with an additional 25% monthly fee.
What is required of me as an Upgrow client?
To ensure mutual success, we believe in working closely with our clients. We start by sending a detailed questionnaire before launching the campaign and then schedule bi-weekly meetings to discuss progress with your dedicated PPC manager. We also stay in touch through email or a shared Slack channel for seamless communication and regular campaign updates.