Digital Marketing Agency Pricing | SEO & PPC

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Considerations

These pricing details below are meant to provide average setup and management costs. Pricing varies based on your website size, keyword competition, and goals.
Pricing below reflects an initial 12-month agreement. Month-to-month management is available at a 20% increased rate.
Paid media channels include: Google Ads, LinkedIn Ads, Facebook Ads, Twitter Ads, and Bing Ads.
Agency services include: SEO, SEM, Social Media Ads, Content Marketing, Web Analyst, and Web Design.
We recommend a paid media budget no less than $7,500/month.

Paid Media

Setup: $2,500

+$1,000/additional channel

Keyword/audience research
Plan account campaign and ad group structure
Write ad copy and ad extensions
Install tracking pixels
Setup and test conversion reporting
Upload retargeting ad creative
Build reporting dashboard
Design 1 set of banner ad creative (optional)

Monthly Management: $3,000

or 12% of ad spend whichever is higher.

+$2,000/additional channel

Ongoing ad account optimization
Bid and budget management
Keyword and audience expansion/pruning
Writing and testing ad copy
Landing page testing and CRO recommendations
Ad targeting setup and maintenance
A/B testing of ads, landing pages, and offers
Bi-weekly calls and reporting

Monthly Creative Services: $1,000

Funnel Landing Page Design

Analyze page performance and UX data
Strategize conversion rate optimization changes
Deploy design tests, expansions, and improvement ongoing
Design and develop 1 new landing page variation monthly

Ad Design

Review and analyze ad creative performance data
Design, revise, and upload ad graphics for all managed ad channels
A/B test ad creative and report
Write new ad copy and refresh ad copy for all managed ad channels

SEO

Comprehensive Audit & Setup

From $3,000

SEO analytics review
Grade SEO program for top opportunities
Conversion tracking and report dashboard
SEO workbook and 90-day road map
Build target keyword list
Presentation of findings

Monthly Strategy & Optimization

From $6,000

Ongoing SEO and content strategy
Create SEO content briefs
Manage on-site technical SEO
Optimize existing content for SEO
Identify content gaps and keywords
Bi-weekly meetings

New Content Creation

From $1,600

Research, write, and edit weekly original articles
Build tables, charts, and post elements
Source royalty-free stock images (optional)
Monitor performance and revision content for non-performing posts
Implement all SEO back practices
Create internal linking

Link Building Outreach

FROM $2,000

Fully managed link-building
Plan link-worthy content
Create warm and cold target link lists
Draft email message sequences
Negotiate and confirm backlinks

Agency Pricing