Meehan Digital is now Upgrow

by | Oct 12, 2018

We are pleased to announce that Meehan Digital and Adloha are now Upgrow.  Founders and digital marketing industry veteraandhave merged to create an agency focused on online acquisition marketing.  Through this combined venture, we are able to offer new capabilities and shared resources in PPC, SEO, web design, web analytics, and social media marketing.

As our team grows we have added a new Head of SEO, Jordan Hardy.  We are also building an SEO content writing team and a web analytics team to better serve the needs of our clients.

Look out for our new logo and website, and we look forward to continuing to provide impactful digital marketing results!

FAQs

What is a marketing automation platform?

A marketing automation platform is a software solution that helps businesses streamline and automate their marketing efforts. It enables users to manage multiple marketing channels, including email, social media, and ad campaigns, from one place. By utilizing a marketing automation platform, businesses can effectively target their audience, nurture leads, and boost conversions.

How can social media be automated using marketing automation tools?

Marketing automation tools allow businesses to schedule social media posts, automate responses, and track engagement across various platforms. With automation, managing social media becomes more efficient, freeing up time to focus on other marketing tasks. Tools like HootSuite are excellent examples of platforms that integrate social media automation with overall marketing efforts.

What are the benefits of marketing automation for businesses?

Marketing automation enhances business efficiency by streamlining repetitive tasks such as email campaigns, lead nurturing, and A/B testing. It helps companies scale their marketing efforts, personalize communications, and make data-driven decisions, ultimately increasing ROI. Automation tools also save time and reduce the workload for marketing teams.

What are the best marketing automation platforms available?

The best marketing automation platforms include tools like HubSpot, Mailchimp, and Marketo. These platforms offer robust features, such as customer segmentation, campaign tracking, and analytics, which allow marketers to optimize their strategies and improve performance across various marketing campaigns.

How do marketing automation platforms help with marketing campaigns?

Marketing automation platforms help streamline marketing campaigns by automating tasks such as email distribution, lead generation, and social media scheduling. They also track the performance of campaigns in real-time, providing insights that help marketers adjust strategies for better outcomes. Automation reduces the time spent on manual marketing tasks, enabling teams to focus on big-picture strategy and creativity.

What should I consider when choosing the best marketing automation platforms for my business?

When selecting a marketing automation platform, consider factors like ease of use, integration with your existing tools, scalability, and the specific marketing tasks you want to automate. It’s also essential to evaluate the platform’s features for email marketing, social media management, lead generation, and analytics. Popular choices like HubSpot and Mailchimp provide all-in-one solutions for various marketing efforts.

How do automation tools improve marketing efforts?

Automation tools enhance marketing efforts by optimizing workflows, reducing manual tasks, and enabling data-driven decisions. These tools help businesses automate repetitive tasks like email campaigns, social media posts, and lead scoring, allowing marketing teams to focus on more strategic initiatives. With the right automation tools, businesses can scale their marketing efforts and improve overall efficiency.

What are the advantages of using marketing tools for a marketing strategy?

Marketing tools provide marketers with the ability to track campaign performance, manage customer data, and automate key marketing tasks. By incorporating tools like Google Analytics and HubSpot into a marketing strategy, businesses can make more informed decisions, improve personalization, and optimize their marketing campaigns for better results.

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Ryder Meehan

Ryder Meehan

Ryder has been on a 16-year journey to master digital marketing from every aspect. His resume includes Razorfish, Slighshot, Fossil, Samsung Mobile and Tatcha before launching Upgrow. Ryder is the acting CEO, heading business development and account services. He has been featured as a digital marketing leader on Forbes, PRNews, Business.com, Workamajig, Databox, Fit Small Biz and other outlets.

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